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Shaws Media Group successfully transformed this luxury Airbnb in Bandung by creating a virtual tour that highlighted the property’s panoramic views and open-plan layout. The tour helped the listing stand out in a competitive market, resulting in a 40% increase in inquiries and a 20% boost in bookings within the first month.
Shaws
Media
Project #0067

Property Overview

With Bandung’s vibrant tourist scene, Airbnb hosts face stiff competition in capturing the attention of potential guests. For one luxury two-bedroom Airbnb, the challenge was showcasing the property’s full potential online. Despite its upscale interior and panoramic views, traditional photography wasn't enough to stand out in such a crowded market.

The Problem: Standing Out in a Crowded Market

While the Airbnb had all the makings of a high-end experience, from its modern open-plan layout to its stunning views, these features were not being communicated effectively through standard images. The host wanted a more interactive way to give potential guests an in-depth look at the property, allowing them to explore and appreciate its elegance before booking.The host noted, “The property has amazing features, but we needed a way to show them off in a way that would draw more attention and get people excited about staying here.”

The Solution: A Tailored Virtual Tour

Recognising the need for a more dynamic solution, Shaws Media Group crafted a bespoke virtual tour to capture every detail of the property. Our team worked to highlight the luxurious features that set this Airbnb apart, such as the open living spaces, high-end finishes, and panoramic windows with breathtaking views of Bandung’s skyline.

The virtual tour allowed prospective guests to experience the apartment as though they were walking through it themselves. This immersive approach created a stronger emotional connection, giving viewers the confidence to book knowing exactly what to expect.

The Impact: A Dramatic Boost in Engagement

The virtual tour had an immediate impact on the property’s performance. Within a month of its launch, the host saw a 40% jump in online inquiries and a 20% increase in confirmed bookings. Guests frequently commented on how the virtual tour helped them feel more confident in choosing the Airbnb over other options.

“The virtual tour has been incredible for us. Guests love being able to explore the apartment online, and it’s definitely driven more bookings,” the host remarked.

Why Virtual Tours Make a Difference for Airbnb Hosts

In an era where visual content drives decision-making, virtual tours have become an essential tool for Airbnb hosts. They offer a more engaging and detailed look at a property, enabling potential guests to make informed choices. For luxury properties, in particular, this level of transparency helps convey the value and uniqueness of the space, building trust with travellers.

For this Airbnb in Bandung, the virtual tour not only enhanced the property’s visibility but also brought a new level of professionalism and appeal to its listing, translating into tangible business growth.

153m2
Property Size
BDG
Location
AB
Sector
FP
Add-Ons
2D Floor Plan (add-on)

In addition to the virtual tour, the host chose to include a 2D floor plan add-on, which further enhanced the property's appeal. The 2D floor plan provided a clear, easy-to-digest overview of the apartment’s layout, allowing potential guests to better visualise the flow of the space. For many travellers, especially those staying in larger or more luxurious properties, understanding the room arrangement can be a key factor in their decision-making process.

This floor plan add-on worked seamlessly alongside the virtual tour, offering a complementary perspective that catered to guests who prefer both a detailed walkthrough and a quick snapshot of the property. It added another level of professionalism to the Airbnb listing, setting it apart from competitors and helping guests feel confident in their choice before they even arrived.

BDG Bandung
AB Airbnb
FP Floor Plans

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